When it comes to marketing, no two brands (and their needs) are the same. Here are some of the offerings we provide to help you reach every potential and existing customer possible:
Strategy! - Before any fingers touch a keyboard… we deveop a plan. This plan will be presented to you based on our best understanding of what you’re hoping to achive. We will work with you to make sure that is on point.
Website Design and Build
Graphic design (Logos, Images, Print & Digital Collateral)
Social media content, scheduling & posting
Google Adwords Certified
Photography - Products & Portrait
Video - Production, Editing & Distribution
Retarget & Display Marketing
Content generation (Blogs, Copywriting, Press Releases)
Modifications to internal operations and customer experience
Full deep-dive on all marketing efforts - what worked and what didn’t? Then we modify as necessary .
R & D
Gain a full understanding of your brand identity
Gain a full understanding of your target audience
Analyze existing data on your current marketing efforts
Diagnose any internal & external problematic issues
Develop a strategy to reach the people you’re trying to reach
Develop a tactical, multi-channel plan for reaching them
P.S. - If you have no idea what we’re talking about above. Tha’s okay. Your job isn’t to wory abut any of that. Your job is to be pasionate about your brand. and what you do We’ll help with the rest. #Collaboration
NO LONG TERM CONTRACTS
Once we agree on a project, we do like to see it through to the end. BUT - it is NOT our goal to keep you tethered to us for all of eternity.
If you would like us to continue to maintain your marketing efforts, we would LOVE to!
But if you would like us to build your campaigns in a way that you can ultimately take them over and run them yourselves, we are happy to develop a plan for that.
We provide 6 BASIC SERVICES, that… when broken down, equal a hundred different action items.
Digging into what your customers want to see and how they want to see it, is 50% of the battle. The rest is data driven, targeted execution.
Who is Castillo?
Castillo isn’t a person. No one here is named Castillo. So in a way, we’re like the Thompson Twins from the 80’s. No one in that band was named Thompson, and no one was a Twin. We’re like that… only with less amazing hair. And Clothing. And Eyeliner.
Castillo is a consultancy based out of Valencia, CA who has worked for years to help brands, both large and small, determine their identity, manage their customer-facing messaging and improve internal culture.
what is cxm?
More than the Products or Services you sell, or the Prices you offer, customer experience is the single greatest factor in determining a brand’s success… period.
We will offer you broad plans and actionable tactics to improve your customer’s experience. With our help you can turn customers Into brand advocates.
CXM: Customer Experience Media is available on iTunes, Spotify, Google Play Music and many other podcast networks.